4 Celebration ending 19 stores linkage Suning Appliance 2005 - Suning, home appliance chain, information appliances - HC Network Appliance Industry
"Regional linkage, a collection of several chains, the formation of edge in a region" is
Suning
Win a great magic weapon, the
Promotions
Suning took advantage of this magic, Ahn Jung-focused shop,
Association
Bridge shops, Chaoyang Road, shops, Sijiqing shops, Asian Games Village branch to form a
Flagship store
Group, to lead the home appliance market.
Ahn Jung-shop, shop Lenovo Bridge, Chaoyang Road, shops, stores holly Suning real "main store", which is four chains Suning the cornerstone of development in the capital, the Beijing Suning Appliance completed a nearly 50 % of
Sell
Amount. Newly opened "the Asian Games Village Shop" is a development strategy Suning north central, geographically speaking, is located in the North Fourth Ring Road in the vicinity of the Asian Games Village shop, first with the North Third Ring Road of Ahn Jung-shop, Lenovo Bridge shop in the North and North Third Ring Road Ring region of a "triangular battle", the northern capital market will be firmly in the hands of Suning Appliance. Secondly, the Asian Games Village shops and East Fourth Ring, Chaoyang Road Branch, West Fourth Ring of the holly leaf to form a ring Ring store's flagship business district, covering the City of Victoria area. Use "Ahn Jung-shop, shop Lenovo Bridge, Chaoyang Road, shops, holly leaf shop, Asian Games Village Shop" to form a chain of five essentially covers the capital of the battle, a battle turns out to be "seamless."
For Suning Appliance, the Asian Games Village store opening also very important, November 19, Suning Beijing Asian Games Village shops and Huzhou, Deqing store grand opening under the Suning Appliance Chain Development Center statistics, this year they are Suning offering the first 148 and 149 stores. But this weekend (November 26) Suning out again in Shanghai Nanhui, Shanghai store, so this year out of the store Suning number reached 150, a month ahead of schedule earlier this year made out 150 stores throughout the year development goals. New Year's Day this year to November 26 of the 330 days period, Suning has been out of the 150 stores, opened a store on average the time required to just 2.2 days, compared to 40 days in 2001 to open a store, 2002 20 days, 7 days in 2003, 3.5 days in 2004, the rate has increased year by year the shop has reached a new level. One particularly noteworthy is that this year alone, Suning, "51" Day one day in 22 stores across the country, the industry set up shop one day a record number. Suning chain development strategy is sound and effective, shop at the beginning of the development objectives already are well
Planning
, On the shop's regional division, the number of distribution, time selection, resource reserves, staff
Recruitment
And other sectors all have their own rhythm, so the process of expanding chain is not too much pressure to bear.
Turning speed chain
reasons for rising, Suning a leader of the industry's first large environment: December 11, 2004, China's cancellation of foreign
Investment
Commercial enterprises in the region, such as restrictions on the number of shares, which means that foreign capital flows into the field of home appliances threshold canceled. The Shenzhen Stock Exchange in 2004, Suning Appliance SME Market, and a key support of the Ministry of Commerce 20, after one large commercial enterprises in 2005 ushered in a rare opportunity. In order to deal with foreign investment
Capital
Huge impact, Suning Appliance lay ahead of market fundamentals, the market for the initiative, right moment, the bigger and stronger, staged in the Divine Land "Suning acceleration."
Addition, Suning ten years of development for 2005 has laid a good foundation: there are hundreds of domestic and international strategic partnership of supply chain systems; strong human resources and sending groups of Suning chain excellence
Talent
; Suning Appliance Chain system of point, line and surface integration matrix
Organization
Round shaped structure; the full implementation of the "four modernizations management" established
Home appliance chain
Industry, "Su Ning standards"; on 100 million fund to construct the advanced enterprise
Information
System ... ...
Suning chain shop development is not an isolated process,
Operate
Management quality and efficiency is
Assessment
Important criterion for our work. Meanwhile, Suning chain management on how to maintain the quality of the initiatives were simply introduced.
The first is based on scientific strategic planning to determine store type. Suning Each site has a set of very strict chain of normative standards, related to business district type, radiation area, covering population and many elements, for example, each store must be strictly limited to radiation of more than 100,000 people, there must be between the two shops more than 3 km intervals, etc., also based on these indicators will store in accordance with the flagship store, the center stores, community stores three types of reasonable distribution, thus effectively divided into a radiation area of each store to ensure that the basic input-output market space required .
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